Catherine Heath, KnowledgeOwl Blog Contributor

Catherine is a freelance writer based in Manchester. She writes blogs, social media, copy, and designs owl-based images.

You can find out more about Catherine on her personal websites Away With Words and Catherine Heath Studios.

Why your customer is not your enemy

Support

3/15/2017 - Catherine Heath

Even if you think it doesn’t matter if you make life difficult for your customers, you should actually try to make their lives easier because your business will improve.

Define your support content strategy as a marketing function

Writing docs

2/9/2017 - Catherine Heath

You should view your self-service content strategy in the same way you would your normal content marketing strategy, and use the same techniques to define it.

Interview: Kelly O’Brien, Self-Service Content Manager at Kayako

Customer stories

2/3/2017 - Catherine Heath

We interviewed Kelly O’Brien, Self-Service Content Manager at Kayako. We took the liberty of asking her all about self-service and documentation.

KnowledgeOwl is the winner of two LMS awards from FinancesOnline

Announcements

1/26/2017 - Catherine Heath

We’re thrilled to announce that we’ve been featured on B2B software review website FinancesOnline, which is one of the most popular business review directories on the web.

Using color to wow your knowledge base users

Writing docs

1/3/2017 - Catherine Heath

Color is hugely important in orienting your users when they come to your knowledge base. Learn how to use it effectively.

Future-proof your knowledge base for your company

Writing docs

12/19/2016 - Catherine Heath

Your content for today’s customers will be different from your content next year. Your content needs to be able to scale effectively.

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